SPECIALIST EXPERIENCE

UNICEF
Social Media Video Creator for UNICEF 
National Comms Team | 2025 | Maldives

• Worked with David Beckham to advocate 
and feature a Maldivian 

• Led multiple digital campaigns for UNICEF,
including Ramadan 1446 (Sarah and Family),
International Women’s Day 2025, and
International Children’s Day

TRANSPARENCY MALDIVES
Communications Consultant 
2025 | Maldives

• Produced short advocacy videos and 
infographics for STRONGG Phase II and 
Women in Politics projects

• Developed content highlighting women’s 
political participation and 
anti-corruption success stories

• Created Dhivehi language videos with 
English subtitles and 
sign language interpretation

• Worked closely with project teams to 
integrate research-based 
messaging and implement feedback

• Delivered final outputs aligned 
with public awareness and social 
media campaign objectives

BANK OF MALDIVES
Visual Content Lead
09/2016 - 05/2024 | Maldives

• Created innovative visual content
 aligned with brand image for social media, 
email marketing, and digital ads

• Developed visual/audio content for TikTok, 
Instagram, and internal communications 
platforms

• Helped manage the BML community
fund and engaged with communities 
across all atolls

• Provided feedback on social media 
trends to the Digital Marketing team

• Built partnerships with local 
communities/influencers to drive 
engagement

UNICEF
Social Media Video Creator 
2024 | Maldives

• "A Kid to Take Over as UNICEF Rep" 
initiative for World Children’s Day, 
advocating for children’s rights

• World Children’s Day

• International Day of Play

UNDP
Communications Consultant 
2024-2025 | Maldives

• Developed communications plans, 
social media strategies, and executed 
content for key initiatives

• Led strategic communications and visual
storytelling for the Global Fund for Coral Reefs,
translating complex climate finance and
conservation work into clear, engaging public
facing narratives.

• Produced social first visual content and
supported communications for high level
partnerships, regional engagements, and
investment milestones.

• Framed coral reef protection as an
economic and resilience investment,
bridging audiences across governments,
development finance, and the
private sector

• Designed social media strategy and 
comms for the "Dhivehi Dhathuru" 
cultural preservation project

• Led real-time documentation and 
communications during the visit of 
Ms. Kanni Wignaraja, UN Assistant 
Secretary-General

UNICEF
COVID-19 National Vaccination Campaign 
Visual Communications   
03/2021 - 2022 | Maldives

• Countered vaccine misinformation and
reshaped public perception through 
targeted campaigns

• Documented daily lives of recovered 
COVID-19 patients to humanize 
recovery narratives

WORLD HEALTH ORGANIZATION (WHO)
COVID-19 Emergency Response 
Visual Communications  
03/2020 - 01/2021 | Maldives

• Documented frontline workers’ experiences 
(doctors, nurses, ICU staff) to amplify 
pandemicrealities

• Supported nationwide emergency 
communications via TV, radio, and 
social media

THE PRESIDENT’S OFFICE
COVID-19 Solidarity Campaign 
Visual Communications | 2020 | Maldives

• Documented and promoted the 
national solidarity campaign to foster 
unity during the pandemic

ADDITIONAL EXPERIENCE

Cancer Society of Maldives
Visual Communications / Videography 
2021 - 2025

• Focus: Childhood Cancers 
& Breast Cancer Awareness

Maldives Food & Drug Authority
Visual Communications  
2022

• Focus: Food Expiration & Safety

Health Protection Agency (HPA)
Visual Communications  
2020

• Focus: Key Life-Saving Behaviors 
During Pandemics

Ministry of Health, Maldives
Visual Communications 
2019 - 2020

• Focus: Dengue & Chikungunya 
Prevention Campaign

EDUCATION

Bachelor’s Degree (Hons) 
in Business Administration
University of Bedfordshire 
2016 - 2018

•Second Class 2:1 Upper Division |
Electives: Marketing Communications, 
Mass Communications

•Representative for University College 
Student Board (2018)

Associate’s Degree 
in Business Management
MAPS College 
2016 - 2018

• Distinction in all subjects |
Representative for College 
Student Board (2017)

TRAINING / COURSES

• Pearson BTEC HND Level 5 Diploma 
in Business Management (QCF)

• Advanced Diploma in Digital Photography 
(Harvard University/CC License)

LANGUAGES
English: Proficient (●●●●●)
Dhivehi: Native (●●●●●)

ADDITIONAL SKILLS
Cinema-grade Editing | Videography 
Photography | Visual Design
TikTok Viral Marketing | Social Media Strategy 
Adobe Creative Suite | CapCut

OTHER ENGAGEMENTS

Judge: UNDP Photography Competition 
(2020)

Facilitator: Katti-Hirvaru National 
Art Festival 
(2018)

First Maldivian Solo 
Street Photography Exhibition 
(2015)

VOLUNTEERING

Maldives Space 
Research Organisation (MSRO)
Communications Consultant 
04/2024 - 10/2025
External communications strategy

Maldives Red Crescent (MRC)
Volunteer 
2014 - Present

South Asian Youth Society (SAYS)
Executive Committee Member 
2013 - 2014
Oversaw national youth environment 
cleanup initiative

References:

Zamra Zahir

Chief Marketing Officer,
Bank of Maldives

(+960) 999-1555

zamra@bml.com.mv

Jala Zuhury

Communications,
UNICEF

(+960) 792-7727

azuhury@unicef.org

Zaina Nazim

Communications,
WHO

(+960) 777-3392

nazimz@who.int

Aminath Ibrahim

Communications,
UNDP

(+960) 792-0908

 aminath.ibrahim@undp.org